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September 11, 2003

"Say what you will about Apple's iTunes online music service, it is not the ideal solution. It is hard to believe you should pay US99¢ for a new hit and the same price for a one-hit wonder made 15 years ago." I've been thinking the same thing. Seems like it'd be easy enough to have automatically-scaled pricing. Set a base rate of 10-20 cents, which increases to, say, $1.50 depending entirely on how frequently the song is downloaded. Sure, Avril fans end up paying a little more, but overall, music is more appropriately priced. Hey, look at me, I'm a free-marketeer again! (Well, a controlled-marketeer, anyway).

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