It's the same notes Nickelodeon execs gave the first version of Dora the Explorer
Peta was quick to capitalize on NBC's rejection of its proposed "go veg" Super Bowl ad — so quick that it's almost as if it never expected the ad to be approved and created it solely to manufacture some controversy and publicity.
That said — well, that and how loathsome Peta is in general, since somebody's gotta kick off the flame war — it is a pretty awesome ad. Way better than the kind of disgusting one Paris Hilton did for Carl's Jr., so score one for the veggies.
Still, the only thing that makes it worth blogging is the official response from NBC's VP of advertising standards, which Peta's team of professional faux-ironists couldn't have scripted better themselves.
The PETA spot submitted to Advertising Standards depicts a level of sexuality exceeding our standards. Listed below are the edits that need to be made. Before finalizing the spot, we would like to view a Quicktime file as well as a DVD with high resolution.:12- :13- licking pumpkin
:13- :14- touching her breast with her hand while eating broccoli
:19- pumpkin from behind between legs
:21- rubbing pelvic region with pumpkin
:22- screwing herself with broccoli (fuzzy)
:23- asparagus on her lap appearing as if it is ready to be inserted into vagina
:26- licking eggplant
:26- rubbing asparagus on breast
Victoria Morgan
Vice President, Advertising Standards
NBC Universal
Comments
Maybe the BBC will play this (which is only slightly more racy than the Queen's Christmas speech) and NBC can solicit donations for Gaza (http://news.bbc.co.uk/2/hi/uk_news/7849616.stm) during the Super Bowl. Of course PETA might object to the possibility of human lives being saved.
Posted by: TG Gibbon | January 27, 2009 4:38 PM
Yeah, you can show the horrors of factory farms & abattoirs, but never healthy young women playing with their food.
Re the BBC: Not surprising. Why would a branch of the mainstream media juggernaut do anything to humanize Palestinians after demonizing them for two generations?
Re PETA: If the models had not licked pumpkins but instead licked the bodies of dead Palestinian children, perhaps the NBC errand boys and girls would have approved.
Posted by: J.D. | January 27, 2009 5:31 PM
vegetarians are extremely sexy. the last time i was in central park met at least 4 of 'em in a drum circle. 3 were hippie type chicks with hairy legs and pot bellies from too much tofu cheese. The 4th was a pencil thin guy with bad teeth who hadn't had beef in 12 years and looked like he had stage 4 cancer.
i wonder if the girls in this video bought their make-up or their boobs from companies that tested the products on animals first. Either way, I bet they smoke a mean sausage.
Posted by: Dirk | January 27, 2009 6:48 PM
this just reminded me of the Seinfeld episode where Kramer starts making salads in the shower to cut back on time. I wonder if this commercial was really pulled due to copyright infringement.
Posted by: Dirk | January 27, 2009 6:50 PM
Wow, is it possible to have a whole thread that's 100% trolling?
Oops, um, what I meant was... PETA is great! They are heroes to one and all! They are the true Americans, unlike the rest of you idiot commenters.
Posted by: Vance | January 27, 2009 10:21 PM
I'd like to ethically treat her animals.
Posted by: mypalmike | January 27, 2009 10:49 PM
Vance: Hey, I was holding back!
Also, on a technical note, this ad only shows that _vegetables_ have good sex.
Posted by: TG Gibbon | January 28, 2009 8:32 AM
I just want to make it clear that I have nothing at all against vegetarians. It's just Peta I hate. Because they kill Palestinians and love Hitler. Also, they bottle-feed and vaccinate their children.
Posted by: radosh | January 28, 2009 8:35 AM
My wife is a vegan. I assure you, they are the jihadists of the food world, bent on the destruction of our other-than-vegetable diet. No misinformation is safe from dissemination in the hands of PETA and other, even more radical food-interest groups.
You have been warned.
Ignore them because they are a fringe movement and one day you will wake up and find chicken and fish have been outlawed. Beef's days are already numbered.
If I say any more I will jeopardize my safety.
Posted by: MAtt | January 28, 2009 9:23 AM
Sometimes a cucumber is just a cucumber.
Posted by: J.D. | January 28, 2009 10:24 AM
Shame on PETA, playing on our male weaknesses by filling their commercial with sex sea-kittens.
Posted by: Francis | January 28, 2009 4:40 PM
Is this really ripe for a controversy. I mean, anyone who watches the commercial will know that it could never be accepted.
As for PETA, studies may show that, but studies also show that meat is tasty.
Posted by: Tiako | January 29, 2009 6:01 PM